Tag Archives: Marketing

Many Relationships Are What You Need to Build Your Book of Business

Tweet Being Good is not Enough Being good at what you do is not enough to build your law practice.  I learned that the hard way early in my legal career. When the recession of the 1990s’ hit I was … Continue reading

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Change Your Limiting Marketing Beliefs

Tweet If you’re having a difficult time adopting new marketing behaviors, it may be necessary to go deeper than just noticing your inability to perform the behavior. You need to uncover the thoughts that might be limiting or stopping you. … Continue reading

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New Rules for Law Firm Marketing

Every law firm marketing director should read and incorporate the New Rules of Marketing by David Meerman Scott into their marketing plan. Continue reading

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Nurture Relationships so Serendipity Happens

Tweet Lawyers should focus on nurturing relationships and not rushing back to the office so that serendipitous good fortune can have a chance. I just read Ellen Florian’s interview with Tony Hsieh, CEO of Zappos.com in the April 30, 2012 … Continue reading

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Law Practice Tip #5: Evaluate Your Image

Coaching For Lawyers Law Practice Tip #5: Improve your image to attract new clients. Continue reading

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Law Practice Tip #4: Be Actively Involved

Law Practice Tip #4: Be actively involved in groups or organizations to create balance and market your law practice. Marketing Coaching For Lawyers Continue reading

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Law Practice Tip #3: Speak at a CLE or Targeted Group

Law Practice Tip #3. Speak at a CLE or targeted group to increase visibility of your law practice and you. Coaching For Lawyers. Continue reading

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Law Practice Tip #1: Call Your Clients

Law Practice Tip #1: Call Your Clients to maintain relationships. By Irene Leonard, Business Coach for Lawyers.
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Lawyer’s Elevator Speech Needs to be Relevant

Lawyers need a meaningful elevator speech that is relevant to help people know them better. By Irene Leonard, Business Coach for Lawyers. Continue reading

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